So Many Products, So Little Time (Part 1)

At Doris’ Closet Consignment, we realize that looking great is more than what you wear–it encompasses your face, your hair, your body, and your attitude. We love beauty products, and are always eager to hear about new ones to help us look and feel our best. Therefore, when Women’s Wear Daily (WWD) recently came out with their 2013 Beauty Awards for new products that rock cosmetics, skin and hair care, bath and body, and fragrance, we took notice. We’ll share these winner with you over the next few posts–after all, we need to keep up on what is available if we’re going to look (and know we lookSonia Kashuk) the best we can.

First up, in Mass Market Color Cosmetics, is Cover Girl’s Clump Crusher by Lashblast Mascara. It may be a mouthful, but this mascara features a curved brush that is designed to deliver 200% more volume after 30 strokes. Cover Girl’s research showed that many women use 100 to 300 strokes to get the volume they desire (giving me the image of Tammy Faye Baker), so this saves quite a bit of elbow grease and women of the world should be grateful. The bristles prevent clumping, so that the clumps don’t even form on the brush.  At $6.89 (drugstore.com), this is well worth a try.

WWD Beauty Product of the Year in the Mass Skin Care Category is L’Oreal Paris Age Perfect Glow Renewal Facial Oil ($24.99, drugstore.com). Facial oils have been growing in popularity, and this blend of eight essential oils works as a moisturizer, nighttime treatment, make-up primer, and neck cream, making it a great multi-tasker (and money saver) for your skin.

The Infinity Pro by Conair Curl Secret captured the WWD Mass Hair Care category. At $99.99, this tool curls hair without clamping or rolling, heats up in 30 seconds, and has style settings for curls, waves, and ringlets.  I can’t quite picture how it would work, but sales and response have been phenomenal, and this method definitely is kinder to hair than curling irons.

The final category in the Product of the Year Mass Color Cosmetics is Fragrance, and Target’s own Sonia Kashuk took this honor with her bath and body collection. Items include oils, lotions, creams, and body washes in fragrances as luxurious as tuberose, amber, and magnolia; and grapefruit, verbena, and musk. Prices top off at $19.99, providing luxury for a sensible amount of money.